Personal Brand or Business Brand… Which Should You Build?

Personal Brand or Business Brand… Which Should You Build?

 If you’re an entrepreneur getting ready to create a business, you might be wondering whether you should focus on business branding or personal branding. A business brand is separate from your personal name and is formed on an identity you build for your...
The Colors That You Choose Reflect Your Personal Brand

The Colors That You Choose Reflect Your Personal Brand

The colors that you choose to represent your brand can affect how people feel about the brand. If you want to make a good impression, then selecting the right colors is an important step. In this blog post, we will discuss some psychological aspects of color and how...
Successful branding isn’t a matter of luck.

Successful branding isn’t a matter of luck.

rabbit. rabbit. (Good luck in the new month) But successful branding isn’t a matter of luck. How would you describe your business’s identity? What does your audience think about you? Whether you intentionally created it or it accidentally resulted from...
Dirty Santa? What Does Your Branding Say About You?

Dirty Santa? What Does Your Branding Say About You?

The other day ago, I was looking up stock imagery, as I often do, and I ran across this Christmas stock. The first thing that popped into my head was “Dirty Santa.” I get it, the artist was going for a rustic vibe and all of that but to me, the design went...