From Chaos to Clarity

Brand & Marketing Strategy for
Growing Businesses

You’re done duct-taping your marketing together. You need a clear plan that actually works.

We help coaches, consultants, and eCommerce founders build scalable businesses with strategic messaging, bold design, and growth-ready systems.

Marketing shouldn’t feel like guesswork

If you’re here, chances are you’ve outgrown the DIY stage, or it never really worked in the first place.

We help clarify your brand, simplify your strategy, and confidently grow with intentional, systematic marketing.
No fluff. No fads. Just what works.

Strategy-first. System-ready. Built to grow.

Brand Clarity & Positioning

From scattered to strategic. Create a cohesive brand that grows with your business and speaks directly to your ideal client.

Visual Branding & Design

Professional, cohesive visuals that reflect your expertise and position you to scale with confidence.

Content Planning & Optimization

Strategic content that builds authority, drives engagement, and gets found without guesswork.

Digital Advertising

Ethical, data-driven campaigns that generate predictable growth and connect with the right people.

Stop guessing. Start growing.

Let’s build a strategic foundation that scales with clarity, systems, and style.

Hey there,

We’re KindaWonderful.

We help ambitious founders grow brands that feel as good on the inside as they look on the outside.

Whether you’re coaching, consulting, selling physical products, or a mix of both, we specialize in helping businesses like yours scale strategically.

We lead with strategic clarity, pair it with bold creative, support it with powerful systems, and always ensure your marketing is rooted in values, not vanity.

Getting Started

Let’s keep this simple.

Book a Strategy Call

We’ll uncover your biggest brand and marketing challenges in 15 minutes—completely free.

Build Your Foundation

Start with our Brand Strategy Session or dive into a complete Brand Plan.

Scale with Systems

Add visual design, content strategy, and digital advertising as you’re ready to grow.

What our clients Say

Partnering with KindaWonderful Marketing transformed our paid advertising. After struggles with high costs and unclear reports, we now get transparent insights and a consistent 3–5x ROI. Their proactive, strategic approach makes them a trusted and effective marketing partner.

Kuhn Flowers

 

Sarah was instrumental in helping define the feel, images, and colors of my brand. She nailed not only the feel but saw who I was and what I wanted to accomplish.

She over-delivered and exceeded my expectations.

I highly recommend her talents to anyone in need of a branding or rebranding. In this highly visual world, you can’t afford to ignore how you and your business stand out visually.

James Cook

 

We chose Sarah Justice of KindaWonderful to brand our new company, Eclectic Well-Being, after interviewing multiple firms. Her thoughtful presentation and exceptional discovery process set her apart — she asked insightful questions we hadn’t considered. Sarah’s professionalism and deep expertise make her an easy choice to recommend to anyone looking for standout branding.

Mark Szabo

 

 Blown away by the knowledge and expertise! It is apparent this team knows how to brand your business and help you grow! The best part is they make it so easy. As a business owner, it’s hard to stay up to date on all the new rules and developments – so lucky to have found this resource!

Jennifer O’Neal

 

Sarah is extremely creative and was able to transform my words into an incredible logo that captured exactly the branding I wanted but had no clue how to make. She is knowledgeable, professional, and fun to work with. She is responsive to feedback, passionate about what she does, and clearly wants to help small businesses anyway she can.

Kimberlyann Marsden

 

 Sarah is incredibly talented and truly understands branding. Not just logos, colors, and a tagline, but the whole concept of branding and how we present our businesses to our potential customers. I am so grateful for Sarah and the guidance she is giving me and my business!

Lori Osborne

 

When Sarah said that people feel ‘kinda wonderful’ after working with her, I wasn’t sure what to think. Guess what? After working with her, I feel KINDA WONDERFUL!!
Here’s why:
She listens. She’s patient. She asks for what she needs. She collaborates. She gets things done!
I am deeply appreciative.

Joy Sorensen Navarre

Sarah was incredibly attentive to my style and requests. She took the time to comb through colors, fonts, down to the tiniest details that I was looking for. It shows in the end result! I am absolutely in LOVE with my logo and the beautiful, hand-drawn character she created. KindaWonderful is not a quick logo company, like many others out there. It is a custom piece of art, a total brand experience, and I will use this logo for the long-term. I don’t think I could sing Sarah’s praises any louder.

Megan Richie

This has been an incredible workshop! You were able to help our Ladies Business Builders Group, identify the issues they had been struggling with and ‘clarify’ their personal “One Liners”. I know it’s made a huge difference for me personally! We’d love to have you come back for a follow-up session.

I would highly recommend your services and talent to any group!!

Denise Whealton

Sarah is outstanding and her contagious personality matches her exceptional talent as a photographer and designer. Her photography, editing, and staging expertise are meticulous, thoughtful, and in the end, exceptional products I am so proud of and happy to show to the world. You know her talent is highly intuitive when after one conversation, she nailed the vision I had for my new logo! Thank you so much! I’m coming back to you for more.

Dr. Valencia Dunbar

 

When I first came to Sarah, I was overwhelmed and relying on generic templates to appear professional. In just one session, she helped me uncover my brand archetype, choose colors and fonts, and completely transform my look to match her promise: Polished and Professional. She also designed my podcast graphic — it’s not only eye-catching but truly reflects my ‘Modern Vintage’ vibe. If you want a brand strategy and visuals that reflect your unique style, Sarah’s the one to call.

Yvonne Reese

 

Sarah and I have been working together for three years now and I have been VERY happy with her work, advice and abilities. She takes my line drawings and turns them into beautiful ads. She does a great job laying out Military Deals USA magazine and her design of my 3 websites is outstanding. If your company is looking for a designer for either print or digital or if you need your website “made pretty” then I HIGHLY recommend Sarah!

Eric West

I thoroughly enjoyed spending time with Sarah today! She came to our meeting well prepared and had researched my current business profile. She was so helpful in getting me to think outside the box and highlight my own strengths in my business. Her professional tips and knowledge were just what I needed. I’m excited to implement her ideas and I look forward to her wise counsel in the future. Thank you Sarah!

MarLane Knuppel

 Sarah really is kinda wonderful! She has this innate ability to understand branding and all of the little pieces that go into making an idea a “brand.” She is easy to work with and is great for brainstorming sessions. I look forward to working with her more as my brand develops.

Kayla Taylor

 

 I have known Sarah and had a professional relationship with her for more than 8 years. Sarah is a 1st Class Graphic Designer and Photographer. Sarah understands immediately what we are attempting to achieve and has very professional hands-on ability to direct ideas to products. I have absolutely no hesitation to recommend Sarah and she will always be my first port of call for anything graphic related.

Steve Sadler

 

I have worked with Sarah for many years now and can’t begin to express how much I value her mentorship as a branding consultant. Amazing work ethic. Gifted professional giving sage advice for people like me hoping to take their business to the next level.

Deborah Ouellette

 

Sarah was really patient with my changes and captured my vision perfectly. The process was easy with each of her steps geared towards living out my brand on my logo. Now I have all the colors, styles, and different formats to brand everything with my logo.

Gina Graham

 

Sarah isn’t just kinda wonderful, she’s awesome! I worked with her on my branding message and she was so great to work with. She was very knowledgeable and really helped me dig in to clarify my branding message. I highly recommend her!

Kimberly Tank

 

I know and worked with Sarah Justice for the past six years. Sarah is very talented and proficient in her field of graphic design and her abilities in Photoshop are beyond the expert level, and now in her photography, she done some amazing work. I have seen her work on a regular basis and I highly recommend and endorse her for any consideration in the near future.

Mark Al-Amad

 

Is your brand sending the right signals?

Download our free 12-page Brand Touchpoint Checklist.

✔ Spot where your brand is aligned, or falling flat
✔ Make fast improvements with actionable insights
✔ Show up with confidence across every platform

Transform your brand. Clarify your marketing. Grow your business.

Ready to stop spinning your wheels? We’re here to help.