Print and Digital

graphic design

Graphic Design

When marketing, you must remember to put your brand strategy first. It is the backbone of everything that you do. Creating the visual elements will be much easier if you can get that in place because you’ll really know who your business is, what it represents, and who you want to attract.

Marketing efforts should follow your brand guidelines and all work towards the same goal, gradually building up brand recognition among potential and existing customers.

Retainer Program

A CREATIVE DIRECTOR AT YOUR FINGERTIPS

With my creative design retainer options, I become your creative go-to person, giving you the opportunity to utilize my services throughout the month, and on your own schedule.

My retainer program gives you the benefit of having an entire design, development, and branding studio for priority hours each month. Normal hourly rates begin at $75/hr but a retainer saves you money while still providing professionally designed on-brand materials.. 

BASIC $500/mo

Select a maximum of 5 the options below excluding “extensive design”

OR  1 “extensive design”

STANDARD $1000/mo

Select a maximum of 10 from the options below excluding “extensive design”

OR  1 “extensive design” plus 5 additional options or 2 “extensive design” projects

PLUS: VIP brand support and consulting:

  • 1 30-minute call every month to discuss strategy
  • Unlimited email

PRO $2250/mo

Select a maximum of 25 from the options above excluding “extensive design”

OR  5 “extensive design” plus 17 additional options

OR  3 “extensive design” plus 25  additional options

PLUS VIP brand support and consulting:

  • 1 60-minute call every month to discuss strategy
  • Unlimited email

With my STANDARD and PRO  packages, you even have access to VIP brand consulting via Zoom, meaning I’m available to guide you through the challenging branding decisions you face each week, figure out a game plan for upcoming launches, specials, and promotions you are wanting to do, and work out any challenges we may encounter.

The retainer program is a minimum 3-month commitment. You also have the option of a 6-month and a 12-month commitment. Monthly payments are set up to automatically via Paypal.

DESIGN OPTIONS

Social Media & Web
  • Instagram graphics (up to 5 graphics)
  • Instagram highlight covers (up to 5)
  • Facebook graphics (up to 5 graphics)
  • Facebook page or group cover (1)
  • LinkedIn cover graphic (1)
  • Pinterest graphics (up to 5 graphics)
  • Canva Template for 1 social media platform
  • Facebook ad design (up to 3 graphics)
  • Web banners (up to 3 graphics)
  • Website/Blog Images (up to 3 graphics)
  • Website updates (1 hr)
Graphic Design
  • PDF design (up to 5 pages)
  • PDF worksheet (up to 2 pages, fillable)
  • Brochure design (standard, double-sided)
  • Rack card design (standard, double-sided)
  • Business card design (standard, double-sided)
  • Post Card (standard, double-sided)
  • Mailer
  • Capability Statements
  • White Paper (up to 3 pages)
  • Flyer Design (single-side)
  • Price List (single-side)
  • Banner Design
  • Table-tent
  • Book cover (simple)
  • Advertisement design
EXTENSIVE
  • PDF workbook (up to 25 pages, fillable)
  • Media Kit
  • Welcome Packet
  • Annual report (up to 20 pages)
  • Code of Conduct (up to 20 pages)
  • Employee Handbook (up to 20 pages)
  • Manual (up to 20 pages)
  • Label design (up to 10 labels)
  • Magazine design (up to 15 pages)
  • eBook (up to 25 pages)
  • Pitch deck design (up to 20 slides)
  • Look-book (up to 25 pages)
  • Restaurant menu (complex/up to 5 pages)
  • Book cover (complex/photoshop composite)
  • Brochure design (deluxe/complex folds)
  • T-shirt design

If there is something needed that you don’t find on the list, simply ask and we can discuss how it will fit into your program. Brand identity design and web site design are not included in the retainer programs.

I do my best to make sure you stay up-to-date on the status of your retainer, but ultimately it is up to you to keep track of how many projects you have used. At this time I do not roll-over unused projects as I am keeping space available in my calendar to work on your projects. 

If there is a situation where you’ll have significantly less work for a month or two with high-volume months later, we can discuss that on a 1:1 basis.

Visual identity

without practicalbrand strategy (you already have your strategy)

visual identity with consultation ($1200)
  • 30 Minute Consultation & Brand Questionnaire

  • Inspiration gathering session and a curated mood board

  • 3-5 original logo design concepts to choose from
    + 2 revisions of the one you choose, to ensure you’re completely in love with the design

  • 1 final logo design, plus one logo variation
    (Logo and Logo Variations provided in white, dark, and full color/texture)

  • Logo alternate marks

  • Typography/font selection

  • Brand Style Guide + all necessary file formats
    (JPG, PNG, PDF, EPS)

A la carte Design

QUOTES VARY PER PROJECT

  • Business Cards
  • Brochures/Flyers
  • Postcards/Rackcards
  • Print Advertising Design
  • Business Stationery (Letterhead and Envelopes)
  • Menus and Pricing Sheets
  • Posters/Banners
  • Invitations and Other Stationery
  • Newsletters and Direct Mail Campaign Designs eBooks and Other Digital Downloads
  • Workbooks, Worksheets, and Guides
  • Welcome and Sponsor Packages Infographics, Media and Sell Kits
  • Indoor and Outdoor Signage and Billboards Product Packaging, Stickers and Labels
  • Apparel and Promotional Product Designs
  • Social Media or Web Banners