WHAT IS THIS BRAND THING? (3 OF 3)

WHAT IS THIS BRAND THING? (3 OF 3)

In my previous article, we discussed the basic three questions you must answer before you start marketing your offer: What is the problem that you are solving? Who has that problem? Why should they see your offer as the solution? If you are super clear on these, it is...
August 2020 Holiday and Special Days

August 2020 Holiday and Special Days

Are you an entrepreneur or small business owner? Are you looking for special dates or holidays to feature on your social media pages? You can help fill out your social media calendar by making use of national days and holidays. The list below contains over 170...
WHAT IS THIS BRAND THING? (2 OF 3)

WHAT IS THIS BRAND THING? (2 OF 3)

Continuing our talk from the previous post in this series, a brand strategy is figuring out what you want, your prospects, and customers’ to experience when encountering and interacting with your business, product, or service. It’s how you want people to...
July 2020 Holiday and Special Days

July 2020 Holiday and Special Days

Are you an entrepreneur or small business owner? Are you looking for special dates or holidays to feature on your social media pages? You can help fill out your social media calendar by making use of national days and holidays. The list below contains over 180...
What is this Brand Thing? (1 of 3)

What is this Brand Thing? (1 of 3)

Creating a brand strategy is something that many small business owners never get around to doing. They either don’t think it’s necessary, are too busy to deal with it, or think they will figure it out as they go along. Much of the problem is that brand and...